Launched in spring 2026, according to information reported by FashionUnited France, Revealthing.com presents itself as a secondhand platform dedicated to luxury clothing and accessories. It is said to have been founded by Sarah Zerbib and Deborah Sebban, described as seasoned figures in the luxury sector.
According to the same source, the platform would set itself apart from conventional resale players, where the seller handles photos, listing and shipping on their own. Revealthing.com would take charge of the entire process: courier pickup, authentication, valuation, insurance, photo shoot, advertising and listing, through to the meeting with clients.
Authentication entrusted to artificial intelligence
Product authentication would be carried out by the American company Entropie, part of La Maison des Startups LVMH, within Station F. Its artificial intelligence technology would offer an immediate guarantee of credibility and reduce the risk of counterfeiting, identified as secondhand buyers' primary concern.
Revealthing.com would also offer an on-demand product sourcing service, designed to address the stock shortage on certain highly sought-after models, such as the Hermès Birkin or Kelly, rare vintage pieces or limited editions. This type of service would make it possible to capture transactions with very high added value.
A social partnership rather than an environmental one
The platform would be a partner of the International Solidarity Heroines endowment fund, created in 2023, which works notably to support women in keeping or returning to employment after a long illness. While the RSE arguments of the secondhand sector most often focus on eco-responsibility, this partnership would bring a direct, concrete social impact.
This positioning fits into a global luxury secondhand market estimated, according to various sources, at several tens of billions of dollars, with growth expected by 2030. In France, the value of the luxury clothing market is estimated between 4.6 and 7 billion euros, depending on the scope used by Xerfi and the IFM. Reste à savoir whether the bet on full-service, rather than on environmental messaging alone, will be enough to convince buyers still wary of the risk of counterfeiting.
