Saucony unveils "Space Cowboy", a collection that updates five of its most popular models by combining sporting materials with details borrowed from the cowboy world. The line revisits the ProGrid Triumph 4, the ProGrid V2, the 586i, the Endorphin Azura and the Endorphin Elite 3.
The collection was previewed at Paris Men's Fashion Week in June, ahead of its retail launch. It is now available on Saucony.com and at select retailers, with prices ranging from $140 to $290 depending on the model.
Conçue by Isaac Neves, the line fits into a strategy of repeated collaborations for the brand. According to Footwear News, it would follow a collaboration with Paris-based designer Stan Birch in September, itself preceded, according to the same source, by the release in August of an autumn marathon sneaker collection offered in four Endorphin Azura colourways inspired by the cities of Sydney, Berlin, Chicago and New York. Saucony had also launched in August, with Grammy Awards nominated artist Westside Gunn, the Grid Jazz 9 "Awesome God" model.
Brian Moore, Saucony's product director, commented on the launch of the new collection in a statement, pointing to the brand's interest in the growing influence of western style in fashion.
A growth driver for Wolverine Worldwide
This string of launches comes as Saucony, together with its sister brand Merrell, has for several quarters carried a large share of the success of its parent company Wolverine Worldwide. In the second quarter of fiscal year 2026, Saucony recorded net sales of $158.6 million, compared with $144.3 million a year earlier, an increase of 9.9%.
